Reindeer Racer AR app for iPhone and iPad

Introducing the latest festive game by DRPG, using augmented reality to help you train your reindeer for the annual reindeer races.

All you need is your smart device, the app and, if you haven’t already got one, a print of the AR marker that can be downloaded using this link: www.drpgroup.com/reindeerracer

Open the app and press the ‘START TRAINING’ button on your screen to begin. Point the camera of your smart device at the AR trigger and the game will start. You will need to enter your name and that of your reindeer, which you can personalise before gameplay begins. You will only need to do this once. To build your race points, all you need to do is feed your reindeer with the most healthy food, watching out for the more indulgent festive treats that will reduce your score and slow your reindeer down for the race that takes place at the end of each day.

You can also exercise your reindeer by pressing the ‘JUST FOR FUN’ button from the home screen. Doing this will add more points to your score, increasing your chance to be in the top 10 list for the day and be entered into that day’s race.

There is also a global leader board that records your best score and compares it to all the other players that have been training their reindeers. You can also share your score on Twitter using the hashtag #ReindeerRacer.

Main features:
· Experience augmented reality gaming
· Hand to eye coordination challenge
· Playable in your own environment
· Fun way to enjoy the festive season
· Global leaderboard

DRPG is an integrated, full-service experience agency, designing and producing creative global communication solutions. The company works with a wide range of organisations, helping them engage more effectively with their internal and external audiences through the creation of award-winning digital, design, film, live event, exhibition and print solutions.